SPORTSONE

Sports' first and only public, vertically complete scaler.

Three surfaces, one flywheel:

Anchored by:
U.S. Sports Teams Minority Equity Acquisitions (<40%)
20 years of proven low-correlation, high IRRs for sports team ownership in the major U.S. leagues
Building & Consolidating:
Investable Sports Intelligence (40-50%)
Proprietary (and roll-up of) A.I., data, taxonomy, indices and moneyball serving prediction/gaming, NIL, LLMs, search
Hyperscaled by:
Next Explosive Growth Areas (5-10%)
Innovation for athletes to become the next great asset class with direct and digital fan economies
5-yr market cap potential
$10B+
Strategic architecture

SportsOne: Three surfaces, one flywheel

Z-Scores sit at the center, reinforcing all surfaces — a proprietary contextual A.I. engine that enables massive platform scaling directly in line with news catalysts, real-time social media and fan search.

Replacing static data used today with contextualized intelligence

Next generation Z-Scores are built for detailed benchmarking and deployment into every modern sports platform:

Live Visual Segmented Hierarchical Natural language filtering Localized matching Agentic-based query Fully deployable by API

Where big plays happen

Data, A.I. and integrated ownership drive core long-term value. Big plays lie underneath the architecture, to change the game with massive optionality:

1
Ad-like Network
Matches and maps athletes (akin to ad inventory) to specific sponsors and brands, moving marketing dollars at scale across the long-tail gamut of athletes and creators.
2
New financial products & indices
New asset athlete category occurs naturally with multiple data and activity layers — enabling institutional and consumer POV to be arb'd across traditional, regulated, non-regulated, and even digital assets globally.
Leadership

Coming from sports, and from the business of sports and technology

Co-founded by owners of major sports teams, and led by senior management proven in developing sports data and industry leading technology.

Ownership
SAC
Sacramento Kings NBA
Co-owned by Chris Kelly since 2013
LAC
LA Chargers NFL
Owned by the Spanos Family since 1984
Patents
US Patent 11,623,128 (Paul Misir, April 2023)
A.I. pre-cursor and foundational method for clean data generation around real-time (sub-second) sports analytics, capturing highly specific performance data as plays happen live during competition.
At the Forefront
Athlete economy platform — ATHL.live
Every athlete career is an economy. Sponsorships flow through middlemen. Fandom gets monetized by everyone except by the people who create it. ATHL changes the structure.
✓ Data ✓ Scaling
  • Proprietary pricing layer — NIL & social value
  • Athletes function as the marketing force
  • Modeled 1,000% CAGR from allocation over the next 5 years
✓ Indexed × Matching network
  • Products: indexed instruments + matching network
  • Z-Scores (highly segmented) enable shifting billions of dollars to athletes and creators
  • Backed by quantified, verifiable metrics
Market Cap sizing and revenue mix

5-Year potential market cap (by revenue mix)

Benchmarked against public precedent today, then projected across SportsOne's three revenue engines at the Year-5 target.

Illustrative — directional estimates, not current financials
↔ Swipe to see the full chart
$ figures are directional, re-drawn from working notes for illustration. Sportradar shown as the public data-market comp; SportsOne Year-5 figures are internal projections, not committed financial guidance. Products is modeled as open-ended / uncapped given the immaturity of the traded-instrument market.
View underlying data as a table

Key comps

S
Sportradar
NASDAQ: SRAD
$4.6B
Market cap
▲ ~4% 2-year return (est.)
Sports data and betting-technology provider — real-time odds, streaming, and integrity services for sportsbooks and media globally.
G
Genius Sports
NYSE: GENI
$1.8B
Market cap
▼ ~7% 2-year return (est.)
Sports data and technology infrastructure company — live data distribution, streaming, and integrity services for leagues, betting operators, and media.
A
Arctos Partners
Subsidiary (acquired by KKR, May 2026)
~$16B
AUM
Achieved (as a private equity fund) within 6-years
Private equity firm specializing in minority-stake ownership of professional sports franchises (NBA, NFL, MLB, NHL, MLS) and related sports businesses.
Sportradar and Genius Sports market caps and share prices as of Jul 21, 2026 (public market data). 2-year returns are estimated using each stock's reported 2024 annual open/close range as a proxy for a mid-2024 reference price (exact daily historical quotes were not available) — treat as directional, not precise. Arctos Partners is privately held — AUM reflects total assets across Arctos Sports and Arctos Keystone (GP Solutions); no market cap or public return applies. KKR closed its acquisition of Arctos in May 2026 at an initial firm valuation of roughly $1.4B (a separate figure from AUM).